Butchershop ︎︎︎ Persefoni
︎︎︎ Brand Evolution
Making carbon data more visible
to create more value.
Making carbon data more visible
to create more value.
to create more value.
Challenge
01
Evolve the identity system to differentiate from other brands and look the part for large enterprises and institutional audiences.
02
Simplify the complexity of explaining carbon management to differentiate the brand and the technology from other Climate Tech platforms.
Evolve the identity system to differentiate from other brands and look the part for large enterprises and institutional audiences.
02
Simplify the complexity of explaining carbon management to differentiate the brand and the technology from other Climate Tech platforms.
Team
Britt Hull
Melanie Huff
Cody Beard
Hampton Dunlap
Marco Cousins
Ana Lucia Wong
Britt Hull
Melanie Huff
Cody Beard
Hampton Dunlap
Marco Cousins
Ana Lucia Wong
Role
Brand Designer
UX Designer
Brand Designer
UX Designer
Tools
Adobe Photoshop
Adobe Illustrator
Figma
Adobe After Effects
Keynote
Adobe Photoshop
Adobe Illustrator
Figma
Adobe After Effects
Keynote